Business Innovation Nexus - Strategies for growth and protection

The IPR department of Saveetha School of Law recently hosted an enlightening seminar and workshop titled "Business Innovation Nexus: Strategies for Growth and Protection." This event took place on September 7, 2023, spanning from 9:30 AM to 3:00 PM. The location for this event was the Saveetha School of management seminar Hall.

This seminar welcomed 260 participants from the Saveetha School of Law as well as students from other law schools and MBA programs. It provided numerous advantages to those in attendance, including:

1) Participants had the opportunity to gain a profound understanding of how intellectual property plays a pivotal role in the growth of businesses.

2) The event focused on imparting valuable skills related to the assessment and valuation of intellectual property assets, a crucial aspect of modern business.

3) Attendees learned how to align their business models with intellectual property strategies to enhance revenue generation.

4) The seminar delved into the legal and strategic dimensions of brand protection, essential for safeguarding a company's identity and reputation.

Entrepreneurs & distinguished panel of resource persons, including Iyyappan Madasamy (CTO of IMRobonix Private Limited), Bharath Lodha (Founding Partner and CEO of Amatech Business Group and Fairylife), Kamaleswaran (Founder of Zenosphere), Mr. Sriram K (Founder of K Sriram & Associates, a Practicing Company Secretary), M.P. Rekha Suresh (Corporate Advocate, IP Attorney, Academician, Mentor, and Author), shared invaluable insights drawn from their entrepreneurial journeys, particularly how they successfully integrated intellectual property strategies into their growth trajectories.

In essence, this seminar and workshop provided a unique opportunity for students and professionals alike to delve into the dynamic world of intellectual property, innovation, and business growth. It was a knowledge-rich event that equipped attendees with practical skills and strategic insights to thrive in today's competitive business landscape.